Routledge Companion to Marketing and Sustainability

Discover the essential insights in the Routledge Companion to Marketing and Sustainability by Ken Peattie, set to be published in 2025 by Taylor & Francis Ltd. This authoritative handbook spans 442 pages and offers a thorough examination of the evolving relationship between marketing and sustainability. Ideal for researchers, students, and practitioners across diverse fields such as marketing, business ethics, sociology, and environmental studies, this volume presents cutting-edge research and academic perspectives. Dive into the critical discussions that shape the future of sustainable marketing practices and enhance your understanding of how marketing strategies can align with sustainability goals. Don't miss out on this pivotal resource for anyone committed to integrating sustainability into their marketing efforts.