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Risk Issues and Crisis Management in Public Relations

Michael Regester

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Autorius Michael Regester
Leidėjas Kogan Page Ltd
Leidimo metai 2008 m.
Puslapių skč. 264 psl.
Viršelis Minkštas viršelis
ISBN 9780749451073
Leidimas 4 Revised edition

Risk Issues and Crisis Management in Public Relations

"Risk Issues and Crisis Management in Public Relations" by Michael Regester is an essential read for anyone involved in the field of public relations. Published by Kogan Page Ltd in 2008, this comprehensive paperback edition spans 264 pages and offers invaluable insights into the complexities of managing reputation in today's business landscape.

This fourth revised edition delves into the crucial aspects of risk and crisis management, defining the concept of reputation and exploring ways to value it effectively. Regester provides practical guidelines that empower companies to navigate the intricate challenges of Corporate Social Responsibility and safeguard their public image. With a sharp focus on real-world applications, this book is an indispensable resource for professionals aiming to enhance their skills in issues management and social responsibility.

Whether you are a seasoned PR practitioner or new to the industry, "Risk Issues and Crisis Management in Public Relations" is an authoritative guide that will elevate your understanding of reputation management.

Book cover of: Risk Issues and Crisis Management in Public Relations. By: Michael Regester

Risk Issues and Crisis Management in ...

Normaali hinta €42,43
Myyntihinta €42,43 Normaali hinta €43,74