Research Methods for Business and Management
Discover the essential guide to navigating research in the business and management fields with Research Methods for Business and Management by Kevin D O'Gorman. Published by Goodfellow Publishers Limited in 2015, this 2nd edition spans 270 pages and provides an extensive overview of key research methods, making it an invaluable resource for students and professionals alike.
This updated edition not only covers the fundamental choices available for conducting research but also includes a practical guide on dissertation writing. Whether you are embarking on your first research project or seeking to enhance your existing knowledge, this book equips you with the tools and insights needed to succeed in your academic and professional endeavors. Dive into this comprehensive resource and elevate your understanding of research methodologies in business and management.