New Guide to Identity

Discover the transformative power of identity with the New Guide to Identity by Wolff Olins. Published in 2017 by Taylor & Francis Ltd, this insightful hardback spans 110 pages and serves as an essential resource for organizations looking to enhance their corporate image. This comprehensive study delves into the management of identity and its significant role in fostering behavioral change within organizations. It also explores strategies for effectively influencing external audiences. Whether you're a business leader, marketer, or anyone interested in the dynamics of corporate identity, this guide offers valuable insights on leveraging identity to achieve impactful outcomes. Elevate your understanding and application of identity in your organization with this essential read.