Marketing Madness

Discover the intriguing insights of "Marketing Madness" by Michael F. Jacobson, published by Taylor & Francis Ltd in 2020. This compelling paperback spans 260 pages, delving into the "unholy alliance" between corporations and Hollywood. Jacobson explores how marketers transform citizens into consumers, revealing the darker side of advertising, including the impact of ads that kill, the use of sex in marketing, and the pervasive influence of marketing in public schools. This book serves as an essential primer on the social ills of commercialism, making it a must-read for anyone interested in the intersections of commerce and culture. Uncover the complexities of modern marketing and its effects on society with this thought-provoking work.