Managing Electronic Media

Discover the essential insights of the media industry with Managing Electronic Media by Joan M. Van Tassel. Published by Taylor & Francis Ltd in 2010, this comprehensive paperback spans 418 pages and delves into the evolving language of media moguls. From bandwidth and digital rights management to customer relations management and automated playlists, this book equips you with the knowledge to navigate the complexities of modern media management.

Explore concepts such as centralized broadcast operations, distributed work groups, and the innovative world of repurposing content, including mobisodes and TV-to-DVD transitions. Whether you're a student, industry professional, or media enthusiast, Managing Electronic Media is an invaluable resource for understanding the dynamics of mass media management in today's digital landscape. Enhance your expertise and stay ahead in the fast-paced world of electronic media.