Book cover of: Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition
Book cover of: Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition
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Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition

€83,43 €104,29
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Pristatymas gali užtrukti 2-3 sav.

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928 psl.

2012 m.

Kietas viršelis

Viivakoodi: 9780071767460
Kuvaus

A guide to PR and communications - updated with the social media and brand-reputation tools and techniques. It concludes with a section on the future of the industry-developing issues, trends and roles of public relations and integrated communications.
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