Global Big Business and the Chinese Brewing Industry

Explore the dynamic intersection of globalization and the brewing industry in "Global Big Business and the Chinese Brewing Industry" by Yuantao Guo. Published by Taylor & Francis Ltd in 2012, this insightful paperback spans 240 pages, making it an essential read for anyone interested in international business enterprises and the evolution of big business in China.

As the first book in English to delve into the Chinese brewing industry through the lens of big business theories, this work provides a comprehensive analysis of state intervention and market catch-up strategies. Yuantao Guo's expertise offers readers a unique perspective on how these factors shape the industry today. Perfect for scholars, industry professionals, and anyone curious about China's brewing landscape, this book is a valuable addition to your collection.