Retail Location Planning in an Era of Multi-Channel Growth

Myyntihinta €61,99 Tavallinen hinta €72,53
Mukaan Mark Birkin
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224 psl.

2019 m.

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Viivakoodi: 9780367218751
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The way in which products and services are delivered to consumers, through branches and retail outlets, or more generally through a network of distribution channels, remains fundamentally important for maintaining a competitive advantage for a very wide range of businesses. Arguing that more complex markets demand more sophisticated spatial analysi