Persuasion Ethics Today

Discover the intricate world of persuasive communication with Persuasion Ethics Today by Margaret Duffy. Published by Taylor & Francis Ltd in 2015, this insightful hardback edition spans 304 pages and delves into the ethical dimensions of persuasion across various fields, including advertising, promotions, public relations, and integrated marketing communication. Ideal for academic courses, this book serves as a vital resource for students and professionals alike, providing a comprehensive understanding of the principles and practices that shape effective communication strategies. Enhance your knowledge of persuasion and its ethical implications in today’s dynamic marketplace with this essential read.