Local Radio, Going Global

Discover the evolution of local radio broadcasting in "Local Radio, Going Global" by Guy Starkey. Published by Palgrave Macmillan in 2011, this insightful paperback spans 194 pages, delving into the significant transition of locally-owned and accountable commercial radio stations as they increasingly fall under the control of national and international media conglomerates. Starkey meticulously traces the journey of local radio from its inception to the modern digital landscape, highlighting the challenges and transformations faced by this vital medium. This book is essential reading for anyone interested in mass media, radio broadcasting, and the impact of globalization on local culture. Join Starkey in exploring how local radio adapts and survives in an ever-changing media environment.