Mass Audience

Rediscovering the Dominant Model

Routledge Communication Series

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Mukaan James Webster
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174 psl.

1996 m.

Kietas viršelis

Viivakoodi: 9780805823042
Kuvaus

In the early 20th century, the audience was seen as a mass of people mostly unknown to one another that was unified through exposure to media. This concept, whilst generally accepted, has been questioned by scholars. This book looks into the meaning of "audience".