Creating Value

Discover the transformative insights of Creating Value by Shiv Mathur, published by Taylor & Francis Ltd in 2017. This second edition spans 394 pages and serves as an essential guide for anyone looking to navigate the complexities of value creation in today's competitive landscape.

Mathur provides readers with constructive guidelines that challenge conventional thinking and strategic planning. By focusing on the individual offering as the core unit of strategy, this book encourages a fresh perspective on value creation. It delves into the numerous challenges faced in this arena and offers practical examples to illustrate key concepts.

Whether you are a business leader, strategist, or student, Creating Value is an invaluable resource that will inspire you to rethink your approach and unlock new opportunities for success.