• Book cover of: Customer Loyalty Programmes and Clubs. By: Stephan A. Butscher

Customer Loyalty Programmes and Clubs

Stephan A. Butscher

€81,85
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Kalba Anglų k.
Žanras Marketing
Leidimo metai 2016 m.
Puslapių skč. 222 psl.
Viršelis Minkštas viršelis
ISBN 9781138248618
Leidimas 2 ed

Customer Loyalty Programmes and Clubs

For any company, large or small, the most effective protection against competition is long-term customer loyalty. Stephan Butscher's step-by-step guide explains how the key to customer loyalty lies in identifying and offering your customers the right combination of financial and non-financial benefits.

Book cover of: Customer Loyalty Programmes and Clubs. By: Stephan A. Butscher

Customer Loyalty Programmes and Clubs

€81,85
€81,85