• Book cover of: Writing Marketing. By: Stephen Brown

Writing Marketing

Stephen Brown

€89,71
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Writing Marketing

Marketing is a very diverse discipline, dealing with everything from the costs of globalisation to the benefits of money-back guarantees. However, there is one thing that all marketing academics share. They are writers. They publish or perish - their careers are advanced, and their reputations are enhanced, by the written word.

Book cover of: Writing Marketing. By: Stephen Brown

Writing Marketing

€89,71
€89,71