{"product_id":"retail-marketing-and-branding-john-wiley-sons-inc-9781118489529-a-definitive-guide-to-maximizing-roi-jesko-perrey","title":"Retail Marketing and Branding","description":"\u003cp\u003eDiscover the power of effective retail strategies with \u003cstrong\u003eRetail Marketing and Branding\u003c\/strong\u003e, 2nd Edition by \u003cstrong\u003eJesko Perrey\u003c\/strong\u003e. Published by \u003cstrong\u003eJohn Wiley \u0026amp; Sons Inc\u003c\/strong\u003e in 2012, this comprehensive guide spans \u003cstrong\u003e400 pages\u003c\/strong\u003e and offers invaluable insights into maximizing your marketing investments in the retail sector. \u003c\/p\u003e \n\n\u003cp\u003eThis edition delves into best practices for branding and marketing spend optimization, providing retailers with the tools needed to enhance brand visibility and customer engagement. With practical examples and expert advice, Jesko Perrey equips readers with strategies to improve the rate of return on marketing efforts in an ever-evolving retail landscape. Whether you're a marketing professional or a business owner, this book is essential for navigating the complexities of retail branding and ensuring your brand stands out in a competitive market.\u003c\/p\u003e","brand":"Jesko Perrey","offers":[{"title":"Default Title","offer_id":52230180766038,"sku":"9781118489529","price":42.43,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781118489529.jpg?v=1767746332","url":"https:\/\/www.englishbook.fi\/products\/retail-marketing-and-branding-john-wiley-sons-inc-9781118489529-a-definitive-guide-to-maximizing-roi-jesko-perrey","provider":"Bookshop","version":"1.0","type":"link"}