{"product_id":"restaurant-chains-in-china-springer-verlag-singapore-9789811345449-the-dilemma-of-standardisation-versus-authenticity-guojun-zeng","title":"Restaurant Chains in China","description":"\u003cp\u003eThis book explores the paradox of the hospitality industry: customers demand not only personal and innovative tourism products and services, but also cost-effective ones.  The authors identify, analyze, and provide solutions for this authenticity-standardization paradox based on a series of case studies of restaurants in China.\u003c\/p\u003e","brand":"Guojun Zeng","offers":[{"title":"Default Title","offer_id":52261924962646,"sku":"9789811345449","price":96.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9789811345449.jpg?v=1767793222","url":"https:\/\/www.englishbook.fi\/products\/restaurant-chains-in-china-springer-verlag-singapore-9789811345449-the-dilemma-of-standardisation-versus-authenticity-guojun-zeng","provider":"Bookshop","version":"1.0","type":"link"}