{"product_id":"naming-book-entrepreneur-press-9781599186665-5-steps-to-creating-brand-and-product-names-that-sell-brad-flowers","title":"Naming Book","description":"\u003cp\u003eDiscover the power of a name with \u003cstrong\u003eThe Naming Book\u003c\/strong\u003e by Brad Flowers, published by Entrepreneur Press in 2020. This insightful guide, spanning 180 pages, reveals how a name can serve as a business's first impression, a product's calling card, and a brand's defining characteristic. Brad Flowers, a partner at the renowned branding agency Bullhorn Creative, provides readers with a clear and actionable five-step framework for naming anything effectively. Avoid the pitfalls of choosing a name out of thin air that could lead to devastating results. Whether you're launching a new business, product, or brand, this book is an essential resource for anyone looking to make a lasting impact. Transform your naming process and ensure your brand stands out with \u003cstrong\u003eThe Naming Book\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Brad Flowers","offers":[{"title":"Default Title","offer_id":52267269620054,"sku":"9781599186665","price":17.66,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781599186665.jpg?v=1767800087","url":"https:\/\/www.englishbook.fi\/products\/naming-book-entrepreneur-press-9781599186665-5-steps-to-creating-brand-and-product-names-that-sell-brad-flowers","provider":"Bookshop","version":"1.0","type":"link"}