{"product_id":"marketing-scientific-and-technical-information-taylor-francis-ltd-9780367170790-william-richard-king","title":"Marketing Scientific and Technical Information","description":"\u003cp\u003eDiscover the innovative world of marketing within the realm of scientific and technical information with \u003cstrong\u003eMarketing Scientific and Technical Information\u003c\/strong\u003e by \u003cstrong\u003eWilliam Richard King\u003c\/strong\u003e. Published by Taylor \u0026amp; Francis Ltd in 2020, this insightful paperback spans 234 pages and delves into the applicability and potential of diverse marketing theories tailored for the scientific and technical information (STI) landscape. \u003c\/p\u003e \u003cp\u003eThis book showcases contributions from esteemed marketing scholars who explore STI marketing from multiple perspectives, providing readers with a comprehensive understanding of its complexities and opportunities. Whether you are a marketing professional, researcher, or student, this book is an essential resource for grasping the nuances of marketing in today's technology-driven world. Enhance your knowledge and skills in STI marketing by adding this valuable title to your collection today!\u003c\/p\u003e","brand":"William Richard King","offers":[{"title":"Default Title","offer_id":52235754504534,"sku":"9780367170790","price":54.55,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780367170790.jpg?v=1767755998","url":"https:\/\/www.englishbook.fi\/products\/marketing-scientific-and-technical-information-taylor-francis-ltd-9780367170790-william-richard-king","provider":"Bookshop","version":"1.0","type":"link"}