{"product_id":"how-he-man-mastered-the-universe-mcfarland-co-inc-9781476665900-toy-to-television-to-the-big-screen-brian-c-baer","title":"How He-Man Mastered the Universe","description":"\u003cp\u003eDiscover the fascinating journey of a cultural icon in \u003cstrong\u003eHow He-Man Mastered the Universe\u003c\/strong\u003e by Brian C. Baer, published by McFarland \u0026amp; Co Inc in 2017. This engaging paperback, spanning 228 pages, delves into the origins of the transmedia trend that began in 1982 with the iconic He-Man action figure. Baer expertly explores how He-Man and the dynamic characters from Mattel's beloved Masters of the Universe toy line transcended their plastic roots to become a multimedia phenomenon. From comic books and video games to multiple television series and a Hollywood film, this book uncovers the intricate web of storytelling and marketing that made He-Man a household name. Perfect for fans of nostalgic pop culture and media studies, this title is a must-read for anyone interested in the evolution of entertainment. Don’t miss your chance to understand how He-Man truly mastered the universe!\u003c\/p\u003e","brand":"Brian C. Baer","offers":[{"title":"Default Title","offer_id":52239752397142,"sku":"9781476665900","price":24.19,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781476665900.jpg?v=1767762047","url":"https:\/\/www.englishbook.fi\/products\/how-he-man-mastered-the-universe-mcfarland-co-inc-9781476665900-toy-to-television-to-the-big-screen-brian-c-baer","provider":"Bookshop","version":"1.0","type":"link"}