{"product_id":"global-marketing-global-edition-9780273768685","title":"Global Marketing, Global Edition","description":"\u003cp\u003eDiscover the essential resource for International Marketing and Global Marketing courses with \u003cstrong\u003eGlobal Marketing, Global Edition\u003c\/strong\u003e by \u003cstrong\u003eWarren J. Keegan\u003c\/strong\u003e. Published in 2013, this authoritative text spans an impressive \u003cstrong\u003e480 pages\u003c\/strong\u003e, making it the go-to choice for MBA students and professionals alike. \u003c\/p\u003e \u003cp\u003eRenowned for its comprehensive case studies, this book provides invaluable insights into export marketing strategies and global market dynamics. Whether you're a student preparing for a career in international business or a professional seeking to enhance your marketing expertise, this book equips you with the tools to navigate the complexities of global markets effectively. \u003c\/p\u003e \u003cp\u003eElevate your understanding of marketing on a global scale with \u003cstrong\u003eGlobal Marketing, Global Edition\u003c\/strong\u003e, a must-have addition to your academic and professional library.\u003c\/p\u003e","brand":"Warren J. Keegan","offers":[{"title":"Default Title","offer_id":51376967450966,"sku":"9780273768685","price":93.35,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780273768685.jpg?v=1758492006","url":"https:\/\/www.englishbook.fi\/products\/global-marketing-global-edition-9780273768685","provider":"Bookshop","version":"1.0","type":"link"}