{"product_id":"facets-of-corporate-identity-communication-and-reputation-taylor-francis-ltd-9780415405287-t-c-melewar-t-c-melewar","title":"Facets of Corporate Identity, Communication and Reputation","description":"\u003cp\u003eExplore the intricate world of corporate branding with \u003cstrong\u003eFacets of Corporate Identity, Communication and Reputation\u003c\/strong\u003e by T.C. Melewar. Published by Taylor \u0026amp; Francis Ltd in 2008, this insightful paperback spans 252 pages and delves into the essential elements of corporate identity and communication. As a vital resource for students and professionals in marketing, communications, and international business, this book offers clarity and fresh theoretical perspectives on a rapidly evolving field. Enhance your understanding of how corporate reputation is shaped and communicated effectively in today's competitive landscape. A must-have companion for anyone looking to deepen their knowledge in corporate branding.\u003c\/p\u003e","brand":"T.C. Melewar, T. C. Melewar","offers":[{"title":"Default Title","offer_id":52244772258134,"sku":"9780415405287","price":72.74,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780415405287.jpg?v=1767768624","url":"https:\/\/www.englishbook.fi\/products\/facets-of-corporate-identity-communication-and-reputation-taylor-francis-ltd-9780415405287-t-c-melewar-t-c-melewar","provider":"Bookshop","version":"1.0","type":"link"}