{"product_id":"digital-pricing-springer-international-publishing-ag-9783031245930-a-guide-to-strategic-pricing-for-the-digital-economy","title":"Digital Pricing","description":"\u003cp\u003eDiscover the groundbreaking insights in \u003cstrong\u003eDigital Pricing\u003c\/strong\u003e, authored by leading experts and published by \u003cstrong\u003eSpringer International Publishing AG\u003c\/strong\u003e in 2024. This 338-page paperback is one of the first to explore the powerful intersection of digitalization and pricing strategies, showcasing how these elements can serve as a vital lever for enhancing and sustaining profitability in today’s fast-paced market. As businesses navigate the complexities of digital transformation, this book provides essential guidance and innovative approaches to optimize pricing in a digital landscape. Perfect for professionals and academics alike, \u003cstrong\u003eDigital Pricing\u003c\/strong\u003e is a must-have resource for anyone looking to harness the potential of digital pricing strategies to drive growth and success.\u003c\/p\u003e","brand":"Bookshop","offers":[{"title":"Default Title","offer_id":52266196697430,"sku":"9783031245930","price":66.68,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9783031245930.jpg?v=1767798873","url":"https:\/\/www.englishbook.fi\/products\/digital-pricing-springer-international-publishing-ag-9783031245930-a-guide-to-strategic-pricing-for-the-digital-economy","provider":"Bookshop","version":"1.0","type":"link"}