{"product_id":"digital-advertising-evolution-taylor-francis-ltd-9780367767730-iain-macrury","title":"Digital Advertising Evolution","description":"\u003cp\u003eDiscover the transformative world of digital advertising with \u003cstrong\u003eDigital Advertising Evolution\u003c\/strong\u003e by \u003cstrong\u003eIain MacRury\u003c\/strong\u003e. Published by \u003cstrong\u003eTaylor \u0026amp; Francis Ltd\u003c\/strong\u003e in 2024, this insightful hardback spans 322 pages and features contributions from a diverse array of scholars and industry practitioners. \u003c\/p\u003e \u003cp\u003eThis essential text delves into how digital platforms have become the primary arena for advertising, influencing communication strategies and commercial processes. Whether you are a marketing professional, a student, or simply interested in the evolution of advertising, this book offers a comprehensive analysis of the current landscape and its future directions. \u003c\/p\u003e \u003cp\u003eStay ahead in the ever-evolving field of digital commerce with this authoritative resource that combines theory and practice to illuminate the impact of digital on advertising.\u003c\/p\u003e","brand":"Iain MacRury","offers":[{"title":"Default Title","offer_id":52266222092630,"sku":"9780367767730","price":175.81,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780367767730.jpg?v=1767798908","url":"https:\/\/www.englishbook.fi\/products\/digital-advertising-evolution-taylor-francis-ltd-9780367767730-iain-macrury","provider":"Bookshop","version":"1.0","type":"link"}