{"product_id":"crm-for-dummies-john-wiley-sons-inc-9781119368977-lars-helgeson","title":"CRM For Dummies","description":"\u003cp\u003eUnlock the potential of your business with \u003cstrong\u003eCRM For Dummies\u003c\/strong\u003e by \u003cstrong\u003eLars Helgeson\u003c\/strong\u003e. Published by John Wiley \u0026amp; Sons Inc in 2017, this comprehensive guide spans 368 pages and serves as an essential resource for small business leaders looking to enhance their customer interactions. \u003c\/p\u003e \u003cp\u003eCustomer relationship management (CRM) is vital for success in today’s competitive landscape. This book covers a wide range of topics, including business strategy, human resources, sales, marketing, and event management, making it a must-read for anyone aiming to streamline their operations and foster stronger relationships with customers. \u003c\/p\u003e \u003cp\u003eWhether you're just starting or looking to refine your existing CRM practices, \u003cstrong\u003eCRM For Dummies\u003c\/strong\u003e provides practical insights and strategies to save time, reduce costs, and ultimately grow your business. Embrace the power of effective CRM and take your business to new heights!\u003c\/p\u003e","brand":"Lars Helgeson","offers":[{"title":"Default Title","offer_id":52248029200726,"sku":"9781119368977","price":19.93,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781119368977.jpg?v=1767773807","url":"https:\/\/www.englishbook.fi\/products\/crm-for-dummies-john-wiley-sons-inc-9781119368977-lars-helgeson","provider":"Bookshop","version":"1.0","type":"link"}