{"product_id":"consumer-behavior-analysis-taylor-francis-ltd-9780415519205-a-rational-approach-to-consumer-choice-donald-a-hantula","title":"Consumer Behavior Analysis","description":"\u003cp\u003eConsumption is the primary economic activity in a post-industrial society. This volume shows how consumer behavior analysis fits within a larger-scale approach to marketing, consumer psychology, behavior analysis and organizational behavior management. It comprises articles originally published in the Journal of Organizational Behavior Management.\u003c\/p\u003e","brand":"Donald A. Hantula","offers":[{"title":"Default Title","offer_id":52248611094870,"sku":"9780415519205","price":194.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780415519205.jpg?v=1767774724","url":"https:\/\/www.englishbook.fi\/products\/consumer-behavior-analysis-taylor-francis-ltd-9780415519205-a-rational-approach-to-consumer-choice-donald-a-hantula","provider":"Bookshop","version":"1.0","type":"link"}