{"product_id":"connected-customer-taylor-francis-ltd-9781848728370-the-changing-nature-of-consumer-and-business-markets-stefan-wuyts","title":"Connected Customer","description":"\u003cp\u003eDiscover the transformative insights of \"Connected Customer\" by Stefan Wuyts, published by Taylor \u0026amp; Francis Ltd in 2010. This comprehensive hardback edition spans 372 pages, making it an essential resource for anyone interested in the evolving landscape of consumer behavior.\u003c\/p\u003e \n\n\u003cp\u003eIn an era where customers are more informed and discerning than ever, \"Connected Customer\" delves into the complexities of today's connected consumer environment. Wuyts expertly explores how consumers leave a more visible evidence trail through enhanced databases and customer information, providing valuable research ideas and innovative theories for academics and students in marketing and related fields.\u003c\/p\u003e \n\n\u003cp\u003eWhether you're a marketing professional, a student, or an academic, this book offers a profound understanding of the modern consumer and the implications for marketing strategies. Elevate your knowledge and stay ahead in the dynamic world of consumer engagement with \"Connected Customer.\"\u003c\/p\u003e","brand":"Stefan Wuyts","offers":[{"title":"Default Title","offer_id":52247947968854,"sku":"9781848728370","price":187.94,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781848728370.jpg?v=1767773675","url":"https:\/\/www.englishbook.fi\/products\/connected-customer-taylor-francis-ltd-9781848728370-the-changing-nature-of-consumer-and-business-markets-stefan-wuyts","provider":"Bookshop","version":"1.0","type":"link"}