{"product_id":"big-in-asia-palgrave-macmillan-9780230000278-25-strategies-for-business-success-michael-backman","title":"Big in Asia","description":"\u003cp\u003eDiscover the secrets to thriving in the dynamic Asian market with \u003cstrong\u003eBig in Asia\u003c\/strong\u003e by Michael Backman. Published by Palgrave Macmillan, this insightful book, now in its 2nd edition (2003), spans 339 pages and offers a comprehensive analysis of the unique challenges faced by businesses in post-crisis Asia.\u003c\/p\u003e \n\n\u003cp\u003eBackman delves into the core obstacles that impede growth and development, equipping readers with effective strategies to navigate these complexities. This essential guide is designed for companies eager to expand their reach and achieve success in the diverse and competitive landscape of Asian markets.\u003c\/p\u003e \n\n\u003cp\u003eWhether you're involved in business planning, corporate strategy, or international management, \u003cstrong\u003eBig in Asia\u003c\/strong\u003e is your go-to resource for understanding the intricacies of international business in Asia. Don’t miss the opportunity to learn how to avoid pitfalls and make a significant impact in this vibrant region.\u003c\/p\u003e","brand":"Michael Backman","offers":[{"title":"Default Title","offer_id":52251811381590,"sku":"9780230000278","price":54.55,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780230000278.jpg?v=1767779502","url":"https:\/\/www.englishbook.fi\/products\/big-in-asia-palgrave-macmillan-9780230000278-25-strategies-for-business-success-michael-backman","provider":"Bookshop","version":"1.0","type":"link"}